Concept
My major is Animation and I also want to animation as my lifelong career. Miyazaki Hayao is my favorite Animated film director. From his movies, I felt that his works are sincere and courageous, there are many pure things are represented in his movies, it is like a fruit hard candy.
In addition, the action animation is also my favorite, the excited fight scenes, the dynamic camera angles and the inspiring music background, all the elements combine together to make my blood boil. The action animation feels like the super spicy chili.
I want to combine these two styles of my favorite and transform into my own style of my animation. Therefore, the hard candy and spicy chili came out from my mind. Then the idea has come, which is a hard candy with the chili flavor.
However, for my poster, I encountered a problem which how to express the candy is very spicy. I tried to use a candy with the red color on my poster, but it is not successful. Then I added fire behind the candy, but the image looks like a poor advertising.
Finally, the ‘muse’ came to see me, I designed a candy with a chili form and it has the colored banding. The banding is used black color in order to differentiate the Christmas candy and I applied reification of the Gestalt principle for the chili candy’s body. In addition, I added the sun as the background. The Sun symbols the courage and the chili candy, pure red color all represent my passion. From the bottom of my poster, a pan at the beginning, then there are a bulb, a mouth, Miyazaki’s dodoro, a man who is holding a sword, a big hand. All these element express that my paining skills, my ideas, my purpose which bring laugh to the audiences, my inspiration all the factor like a big hand to support me to create my style of ‘chili candy’. I’m a simple person and I want my animation can give the audiences a lot of courage. Therefore, my poster’s structure keeps simple and I uses a black background to stand out the chili candy and sun.
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